The global cellulite treatment market is witnessing significant growth, with the industry valued at approximately US$ 710.8 million in 2022. Forecasts show a strong compound annual growth rate (CAGR) of 10.2% from 2023 to 2031, predicting that the market will reach an estimated value of US$ 1.7 billion by the end of 2031. This growth trajectory highlights the growing demand for effective anti-cellulite treatments due to rising obesity rates and the growing popularity of cosmetic procedures.
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Analyst view
Market expansion is largely fueled by rising obesity cases and increased interest in cosmetic enhancements. Cellulite, characterized by dimpling of the skin mainly on the thighs, buttocks and abdomen, has become a major cosmetic concern. The demand for cellulite treatments includes a variety of methods, ranging from non-invasive treatments to surgical procedures, reflecting a diverse and evolving market landscape.
Market Development Guides
Increase in Cases of Obesity
Obesity is a primary contributing factor to the development of cellulite. The increasing prevalence of obesity, particularly in younger populations, has fueled the demand for cellulite treatments. Lifestyle factors such as high-calorie diets, sedentary behavior and lack of exercise contribute to the accumulation of fat, leading to the formation of cellulite.
According to the Obepi-Roche (2020) survey, obesity rates in France have doubled over the past 25 years, with one in six adults now classified as obese. This trend is mirrored globally, with rising obesity rates contributing to the expansion of the cellulite treatment market.
Increasing popularity of cosmetic procedures
Societal emphasis on physical appearance and acceptance of cosmetic enhancements have driven the demand for cellulite treatments. A variety of innovative procedures, including laser therapy, non-surgical fat removal, carboxytherapy and ultrasound, are gaining ground, particularly in developing regions where disposable income is rising.
The proliferation of advanced cosmetic procedures, supported by improvements in healthcare infrastructure and an increase in skilled cosmetic surgeons, is creating lucrative opportunities for market players. Treatments like Cellfina, which offer long-term results through minimally invasive techniques, exemplify the industry’s innovation-driven growth.
Market segmentation
The cellulite treatment market is segmented on the basis of treatment type, technique, end user, and geographic regions.
Type of treatment
Energy-based treatments: These include radiofrequency, ultrasound, and cryolipolysis.
Non-energy-based treatments: These include topical creams and oral treatments.
Technique
Non-invasive
Minimally Invasive
End user
Hospitals
Cosmetic Surgery Centers
Dermatology Clinics
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Regional information
North America dominates the global cellulite treatment market, driven by unhealthy lifestyle trends and preference for non-invasive procedures. Adoption of advanced technologies in the region and prevalence of obesity are further boosting the market growth. Data from the Centers for Disease Control and Prevention (CDC) highlights the increasing prevalence of obesity, with states such as West Virginia, Kentucky and Alabama showing the highest rates.
New product approvals and launches, such as Soliton Inc.’s Rapid Acoustic Pulse (RAP) technology, underscore the dynamic nature of the North American market, fostering continued growth and innovation.
Key market players
The competitive landscape of the cellulite treatment market features many prominent players including Cynosure, Inc., Cutera, Inc., Galderma, Merz Pharma, Mentor Worldwide LLC (Johnson & Johnson), Alma Lasers, AbbVie Inc. and Candela Corporation. These companies invest heavily in research and development to enhance the effectiveness and safety of cellulite treatments.
Key Developments
In August 2022, AirSculpt Technologies, Inc. introduced the FDA-cleared AirSculpt Smooth procedure, offering a one-time minimally invasive solution to cellulite removal.
Revelle Aesthetics, Inc. launched Avéli, a new device that targets the root causes of cellulite, demonstrating continued innovation in the industry.
Market outlook and future trends
The global cellulite treatment market is poised for substantial growth, driven by technological advancements, increased healthcare spending, and growing consumer awareness of aesthetic treatments. The future of the industry will likely see a continued focus on minimally invasive procedures that offer quick recovery times and long-lasting results.
Emerging markets, particularly in Asia Pacific and Latin America, present significant growth opportunities due to an expanding middle class population and increasing acceptance of cosmetic procedures. The introduction of cost-effective and efficient treatment options will further enhance market penetration in these regions.
Conclusion
The impressive growth trajectory of the cellulite treatment market is a testament to evolving consumer preferences and technological advancements in the cosmetics industry. As obesity rates continue to rise and cosmetic procedures become more prevalent, the demand for effective cellulite treatments will likely increase. Key players in the market are strategically positioned to capitalize on these trends, driving innovation and expanding their market share in the coming years.
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