Why do players’ teeth always look whiter?

“I want whiter than the whiter shade you have”. This was the request made a few years ago by Roberto LoansBrazilian and former Liverpool Player, when he entered the Robbie Hughes clinic, the Go-To Tentist of the Club. Soon he will leave with a smile that, called white or bright, would be quite derogatory. A flash so dazzling that, during a television appearance, Your AirPods may look yellowish Comparatively.

Since that day, Dr. Hughes became much more than a Reds medical staff, turning his clinic into a factory veneer For the Premier League footballers, driving the new white A trend that had landed from South America. If you had not noticed, a new aesthetic obsession exploded to the football stadiums: not only the perfect teeth we were already used to, but the application of custom plates, in shades ranging from light to extremely lightweight and even Ultra-Bright.

A new trend

This phenomenon has emerged in the last decade and is characterized by various milestones and unforgettable figures that have left an impression on sports fans. The first is Cristiano RonaldoWho, after undergoing orthodontic treatment early in his career, reinforced his smile with porcelain veneeres. Then came Lucas Levavawho was unknowingly a trailblazer. He was the first Brazilian in Liverpool to visit Robbie Hughes’s clinical dental excellence and the first to recommend it to his teammates. Many followed, including Firmino, Philippe Coutinho, Jürgen kloppNeymar, Enzo Fernández and Rodrygo.

The trend has also reached Serie A, with ciro immobile and nicolò zaniolo. But of course the explosion is visible far beyond $ 2.5 billion worldwide Last year and is expected to grow even further in 2025, following the same orbit as other and more common cosmetic improvements such as fillers, candyHair transplants and surgical and aesthetic procedures. These are particularly popular among elite athletes, for obvious reasons for exposure and financial means. Dental excellence, with high quality price list, makes the cost of such procedures clear: between £ 7,000 and 25,000 £Depending on the material (composite or porcelain), coverage (partial or complete) and shade.

By CR7 in Liverpool

Manchester, 2004. There are several imperfections in the smile of a new Cristiano RonaldoAnd that summer the Portuguese star began its long journey to today’s smile. Came for the first time the fixed braces and night tiresThen the implantation of a new tooth and regular enamel whitening treatments. However, just ten years later, when he had reached athletic maturity, the final improvement came. In 2014, in Madrid, CR7 had twelve porcelain veneersThe lighter in the standard chart, placed. There is no fluorescent white or led effect. Just a smile designed to look naturally perfect as it was Hollywood Red rugs.

Two years later, when Lucas Leiva brings some of his Brazilian teammates in the rooms of dental excellence, the concept of veneer ideological shock. The midfielder is there for a simple re -elevation, but opens the door. He asks: “Can I bring a teammate?”As Robbie Hughes recalls in his interview Bbc. And this teammate is Bobby Firminoreached recently from Brazil And determined to get a smile that, let’s say, does not naturally aim perfectly.

Bobby Dazzlers and fans

As mentioned, during the first appointment, Dr. Hughes shows that the color palette available at that time is ranging By tone 4, ivory, in tone 1, lighter. The striker seems, listens and smiles then asks, and that is not funny: “You have nothing more whiter than 1?”. By this statement of intention, the Mox born, a custom shade created by Add optical pigments to an extremely thin porcelain shell. Twenty -one teeth, full bow, and a focus that activates each time the Brazilian opens his mouth. The result is so dazzling that his teammates are false him Bobby dazzlers.

From there, the Domino phenomenon kicks: Philippe Cursor Books his session the same week, Sadio Mane Next summer, even coach Jürgen Klopp is convinced, followed by his colleague Brendan Rodgers. “I want them a shadow under Bobby’s” It is Germany’s request, as Hughes says. In less than two seasons, many faces around Liverpool now have new veneers and/or supporting whitening, as clearly in the team’s photos. And so the reds become The unlikely laboratory of extreme whitenessintroducing a Latin rooted trend into the European football scene. When Neuron updates his smile in Paris, or Enzo Fernández It appears in London with almost ceramic teeth, the reference remains the same: that Máximo was created on the banks of Mersey, now listed in the clinics in Sao Paulo and Rio de Janeiro.

Everyone adds their own style: Neuron It goes for reformed canine and foam porcelain veneeres. Rodrygo, Militão and Gabriel Magalhães Follow a similar path, but with a slightly more matte finish. Enzo Fernández gets a middle path: Máximo veneer colors on the upper arch, bleached natural teeth at the bottom. In Italy, Ciro Motionless 2023 suddenly appears with a caramelMore uniform smile: Some experts suspect a ceramic rehab with reformed cutters, although the player has not confirmed or commented. On the contrary, Nicolò Zaniolo records every step of his dental trip to IstanbulA well -known node for this and other types of surgery. His 48 -hour experience is also reproductive for foreign customers: Consultation in natural clinical trials, color tests, grinding and cementing of veneers, process, social media photographs to show the previous ones. That’s it. Welcome to the era of porcelain smile.