Developers and brokers dressed up their blank canvases to capture the attention of the entertainment, real estate and hospitality elite during Miami Art Week.
Among them were developer Michael Shvo, Italian restaurateur Enrico Buonocore, architect Peter Marino and Rosewood Hotel Group president Radha Arora, who hosted two private dinners for the planned Raleigh project, unveiling plans for the beach club .
The parties were among many nights combining real estate, art and celebrities during art week, which typically attracts more than a million visitors to the region. Art Basel, Design Miami, Art Miami and other art fairs anchor the week’s festivities.
Shvo and his partners hosted events to preview the beach club that Buonocore’s Langosteria will operate at 3 acre beachfront development in Miami Beach. Participants included clothing designer Tommy Hilfiger, chef and restaurateur Daniel Boulud, Israeli actress Rona-Lee Shimon, model Karolína Kurková, art collector Jane Holzer and brokers Oren and Tal Alexander of Official, who handle the sales and marketing of condos. Oren Alexander posted on Instagram that the Raleigh earned over $200 million in pre-sales last week.
At one of the dinners, Shvo and Buonocore were seen riding a sheep sculpture by Lalanne, which surrounded a long white dining table in the Raleigh Pavilion.
Shvo plans to renovate the historic Raleigh, Richmond and South Seas hotels at 1775 Collins Avenue and build a new condo tower on the site. Shvo told The real dealAt the South Florida event in November, buyers are spending $12,000 per square foot – more than double the current record – for units in Raleigh.
Developers and brokers typically host their own parties, networking events and unveil ready-made marketing efforts during Miami Art Week to attract the attention of current and potential clients. Many also unveil new projects or partnerships.
Douglas Elliman’s agent Devin Kay and Corcoran Group’s Eloy Carmenate, Mick Duchon and Julian Johnston have drawn attention for their $29.5 million listing on the waterfront lot at 5840 North Bay Road.
Kay posted a video of a bounce house appearing on the property as a yacht passes in the bay. What appeared to be a bouncy house is not real, but generated by artificial intelligence. Domingo Creative LLC and Landro WRLD created the video, which went viral.
“We were trying to find a fun and interesting way to get our name out there. There’s only so much you can do with vacant land,” Kay said. “We saw an ad this company did for a luxury handbag company. We thought it would be pretty interesting if we did something like that for the lot.
The property comes with plans designed by architectural firm Olson Kundig.
Developer Craig Robins, a collector who has woven artwork and unusual design into the transformation of the Miami Design District, announced on Instagram last weekend that he and his partners were working with British architect David Chipperfield on plans for what he calls the West End. neighborhood.
Miami Design District Associates of Robins has partnered with Qatar-based Constellation Hotels Holding, developer Nadim Ashi’s Fort Partners and New York-based private equity firm Raycliff Capital to acquire an assembly over 2.5 acres last year. They are planning a five-star boutique hotel, condos and luxury retail for the site. This would likely be Chipperfield’s first project in Miami. He was tapped to design a previous, undeveloped version of the Shore Club project while it was owned by HFZ Capital Group.
Fewer brokerages sponsored art fairs this year, although the industry was still present. Sotheby’s International Realty was a partner of the Art Basel Miami Beach show, providing the company with a booth in the Collectors Lounge on the second floor of the Miami Beach Convention Center. The brokerage, a subsidiary of Anywhere Real Estate, featured artist illustrations of properties that its agents and affiliates market around the world.
Douglas Elliman broker Michael Lorber, son of Elliman Chairman and CEO Howard Lorber, was spotted walking around the art fair as well as inside the collectors’ lounge. Elliman held sponsorship for nearly a decade previously, before Sotheby’s picked it up This year.
At Untitled, an art fair organized in Miami Beach, the Amazonian billionaire Jeff Bezoswho moved to Miami after purchasing homes adjacent to Indian Creek, became interested in art alongside his fiancée Lauren Sanchez.
The parties were grand – and difficult to get to.
Developer Wayne Boich and his wife Cynthia threw a star-studded party at their waterfront mansion on North Bay Road, which included attendees Tom Brady, Cindy Crawford and her husband Rande Gerber, Leonardo DiCaprio and Lindsey Vonn and her boyfriend Diego Osorio, according to published reports. Although it wasn’t a real estate event, Miami real estate brought them together. All except Dicaprio have purchased homes in the area in recent years.
Casa Tua founders Mikey and Leticia Grendene hosted a party with their New York development partner Jamie Reuben of the Reuben Brothers at their Miami Beach restaurant and private club. Attendees included Starwood Capital Group founder and billionaire Barry Sternlicht, nightlife mogul and restaurateur David Grutman, and Major Food Group partner Jeff Zalaznick, according to Page six.
“It’s very difficult to get buyers’ attention when there are so many events,” said Kay, the co-listing agent on the North Bay Road lot.
As a marketing ploy, AI-generated video has been successful in attracting attention.
It had been viewed nearly 130,000 times with a total of 28 hours of playback as of Monday morning. And it has been viewed almost 8,600 times.
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