Teeth whitening market expected to shine with projected growth to $14.49 billion by 2030

Global teeth whitening market

Dublin, Aug. 08, 2024 (GLOBE NEWSWIRE) — U.S “Global Teeth Whitening Market by Product (White Light Teeth Whitening Device, Whitening Gels & Strips, Whitening Toothpaste), Distribution Channel (Offline Sales, Online Sales) – Forecast 2024-2030” reference has been added to ResearchAndMarkets.com offering.

The global teeth whitening market exhibits a strong growth trajectory as indicated by a recent study that highlights a significant increase from USD 7.76 billion in 2023 to an impressive USD 8.46 billion in 2024.

The market is expected to sustain a robust annual growth rate (CAGR) of 9.33%, peaking at approximately US$ 14.49 billion by 2030. This expansion is driven by increased emphasis on dental aesthetics and oral hygiene, a growing interest for cosmetic dentistry, and continued technological innovation.

America is distinguished by a significant market presence, supported by increased awareness of oral hygiene, significant disposable incomes, and a number of innovations in teeth whitening technology. Europe’s market is benefiting from an increased desire for aesthetically pleasing smiles and an increase in disposable income, which translates into a willingness to invest in professional dental services. At the same time, the Asia Pacific region is experiencing a surge in consumer spending on oral health, driven by a preference for natural ingredients and a flurry of investment by manufacturers in cutting-edge teeth whitening technologies.

Market Dynamics and Insights

The global teeth whitening market is characterized by dynamic market drivers such as increasing disposable income and increased awareness of the benefits of oral hygiene. The expansion of distribution channels and proliferation of teeth whitening products in online markets is further fueling this growth. However, the high cost and safety concerns associated with some bleaching methods put constraints on demand. However, the rise of dental tourism and technological advances are introducing new opportunities, while challenges include regulatory hurdles and potential side effects associated with teeth whitening treatments.

Recent developments in the industry

Colgate Optic White has made a significant impact on the market with the introduction of two innovative teeth whitening products designed for comfort and fast results. Impress has strengthened its market presence through the acquisition of Diamond Whites, creating the most extensive orthodontic network in the UK. In addition, the partnership between Perfect Corp. and Colgate led to an AR teeth whitening experience, highlighting the technology’s transformative potential in cosmetic dentistry.

The teeth whitening market is increasingly fragmented, particularly in products such as white light teeth whitening devices, whitening gels, strips and toothpastes, and through various distribution channels, both online and offline. The ongoing developments in this area highlight the robust nature of this market and the continued interest in improving dental cosmetics among consumers around the world.

As confidence in oral aesthetics continues to influence purchasing decisions, the teeth whitening industry is poised for further growth and innovation.

Key Features:

Selected companies

• AuraGlow

• Beaming White LLC

• BMS Dental srl

• Brodie & Stone

• CCA Industries, Inc.

• Church & Dwight Co. Inc.

• Colgate-Palmolive Company

• Creightons PLC

• DaVinci teeth whitening

• Dr. Fresh, LLC

• GlaxoSmithKline PLC

• GoSmile, LLC

• Henkel AG & Co. KGaA

• Himalaya Wellness Company

• Johnson & Johnson Services, Inc.

• Koninklijke Philips NV

• NuYu Teeth Whitening LLC

• Oh! White

• ORALGEN Nupearl

• Pearly Whites

• Procter & Gamble Company

• ProWhiteSmile

• Super smile

• Ultradent Products Inc.

• Unilever PLC

• WHITEsmile GmbH

• WSD Labs USA Inc.

• Zhengzhou Huaer Electro Optics Technology Co. Ltd.

For more information on this report visit https://www.researchandmarkets.com/r/mpcdjz

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